OUR STORY

Red Flag Company - A movement that embraces the eccentric, the unconventional, the strange, and the special aspects that make us who we are.

We started with a simple yet radical idea: What if we could own our flaws as proudly as our strengths? What if we viewed our red flags as symbols of authenticity, not mistakes? Red Flag Company is a space that celebrates individuality, where your unique personality—red flags and all—isn't just accepted; it's honored.

Our mission is to inspire you to live unapologetically and embrace your singularity—the very thing that makes you uniquely human. We envision a world where everyone is free to be their authentic self, where hiding or conforming is unnecessary. In our eyes, red flags aren't just tolerated; they're your distinction.

Red Flag Company offers a curated selection of quality products that blend the craftsmanship and details of traditional apparel with the modern attitude of contemporary streetwear. Our narrative celebrates the unsung hero, driven by grit, determination, and an unwavering commitment to move forward without regret. We encourage seizing life's opportunities and challenges head-on because it's through venturing into the unknown that we discover our true capabilities.

In our community, you're not just a spectator; you're an integral part of our journey. You embody the spirit and passion that drive us forward, shaping our collective story. Together, we embrace the transformative power of self-expression, daring to challenge conventions and create a lasting impact.

Red Flag Company was founded in the summer of 2023 by Don Ellis as a passion project.

What We Stand For:

Authenticity: Being true to yourself is the ultimate act of rebellion.

Empowerment: Claim your space, own your narrative, and shape your world.

Community: You're never alone when you're part of a tribe that values you for who you truly are.

So go ahead, flaunt your flaws, revel in your quirks, embrace your weird, and above all else, be who you were born to be. Because the world doesn't need more copies—it needs YOU. Own it.Â